Fredericton, New Brunswick – The Heart & Stroke Foundation of New Brunswick is proud to announce Expedition Heart, a groundbreaking fundraising campaign that will help support programs that lead to better outcomes for New Brunswickers. Led by adventure enthusiast Brian Jones, Expedition Heart will follow his epic journey as he endeavors to climb Mount Everest to raise funds, and awareness, for the Foundation.
The goal of Expedition Heart is to document Brian Jones' awe-inspiring journey to the top of Mount Everest as his builds awareness and attempts to raise $100,000 for Foundation programming like Heart Healthy Schools, Automated External Defibrillator (AED) placements and CPR Training.
As an investment advisor with T.D. Wealth in Fredericton by day, Brian has already conquered challenging terrains like the Sahara Desert and the North and South Poles helping raise more than $2 million for local charities. Now, he's taking on the world's tallest peak to inspire others and promote heart health awareness.
Brian lives with Atrial Fibrillation (AFib), a condition characterized by a quivering or irregular heartbeat, known as arrhythmia. This condition can increase the risk of blood clots, stroke, heart failure, and other related complications.
"In New Brunswick, people root for each other to do great things," Jones says. "Expedition Heart is not just about scaling a mountain - it's about rallying together to make a difference. My goal is to support Heart & Stroke NB, by spreading awareness and saving lives in our local communities."
"We're so thankful that Brian Jones has chosen to support our Foundation in this incredibly unique and exciting way,” explains Kurtis Sisk, CEO of Heart & Stroke NB. “His journey embodies the resilience and determination needed to tackle heart disease and stroke in New Brunswick. We are proud to offer programs that have a real impact on the lives of New Brunswickers, and this campaign ensures that we can continue to deliver life-changing programs.”
To learn more about Expedition Heart, click here.
Together, we can climb to new heights for heart health in New Brunswick.
For media inquiries, please contact:
Geoff Walsh
Director, Marketing & Communications
506-639-1425